Vestel Iberia was established in July 1998 in Madrid for marketing and sales of Vestel products in Spain and Portugal.
The mission of he company is to increase the market share of Vestel products through supplying the big customers, who formerly used to buy from importers, with products that conform to European standards at competitive prices and delivery terms. The customer portfolio of Vestel Iberia is mainly composed of hypermarkets, buying groups, and retailers
Vestel Iberia has increased its turnover by 195% since its foundation and reached a turnover of Euro 74 million in 2002. The company currently accounts for 23% of the colour TV and 4% of the refrigerator market in Spain.